Simply apply, be selected and let the test begin.



Reader profile is the innovative product test platform. We are innovative product pioneers, consumer heroes and opinion researchers. Since 2010, we have been conducting exciting product tests and have already tested more than 200 products from more than 100 different brands. Over 50.000 testers / micro-influencers have already participated in our product tests and shared their experiences.

Recommendation Marketing

    Ströer are using the connection of the online and offline world and offers with a full-service package for Word of Mouth / Micro-Influencer-Marketing. Through we initiate product tests – including Word of Mouth Marketing – and conduct accompanying market research among the mytest testers / micro-influencers. With our Word of Mouth campaigns, you benefit from our high reach and can also extend your WOM campaign through out-of-home media.